Packaging

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What Makes a Great Album?
12Apr

Producing a great album has a lot of factors involved. Good sound, good attitude and a lot of hard work. But, you also have to ensure that the final package can also contribute to the final product. After all, Abbey Road is a fantastic album, but it is the cover which springs to mind when discussing the album by…

3 of The Best Album Covers of All Time
22Mar

If you are creating your own album, here at VDC Group we know you may have started to think about the artwork that will help it to fly off the shelves. If you’re a little stuck for ideas, why not look to some of the most iconic and creative album covers created in the past for some…

The Importance of Colour in Your CD Design
28Dec

If you want to grab eyes as well as ears with your CD, you need colour. Bold and beautiful or cool and calming, colour can reflect so much more than just your music. You have just a handful of seconds to make a visual impact, and most buyers will first see your artwork on their phone screen, so getting…

What Makes a Limited Edition Successful?
27Jul

Limited and special edition products have been used as marketing incentives for quite a while. In the DVD industry, a limited edition can also be called deluxe, expanded, or special. These editions typically have the best possible DVD edition and special items.

But what makes these editions so special?

 

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Your Packaging is Just as Important as Your Media
18May

After spending a very long time planning and creating the perfect digital media, whether that’s in the form of a CD, Blu-Ray or DVD, you’ll want to highlight all the good work you’ve done by adding beautiful, eye-catching packaging your customers will love. Although you’ve probably heard about not ‘judging a book by its cover’, the truth…

Should You Outsource Your Fulfilment Service?
18Apr

Selling products online is an efficient way of getting your business or products noticed, especially as we are well into the digital age where over 40% percent of the world’s population has an internet connection.

Depending on the amount of custom that you are getting through your online store, fulfilment of orders may not be a problem. However,…

Why You Love Free – And How to Take Advantage of It
23Mar

Everyone loves a bargain, right? And there’s no better bargain than when it costs absolutely nothing. But sometimes, it can feel like when anyone sees the word ‘free’ stamped across a product, they lose control. (more…)

What Makes a Good Packaging Design?
17Mar

No matter whether you’re releasing a corporate video or smashing out your band’s very first EP, at some point you’re going to have to start thinking about how you want your product packaged.

It’s important to get a good packaging design, because this is the first way to attract the right people. A design that’s just too conventional can mean…